Toyota’s wild new ROX concept

The Japanese automaker Toyota is having a busy November – and it's all thanks to their participation at the 2024 SEMA Show party with two of their most beloved SUVs: 4Runner and Land Cruiser.
Toyota is taking enthusiasts on a nostalgia-fueled desert trip with the reveal of the Land Cruiser ROX concept, an open-top twist on its hybrid off-road SUV. The Land Cruiser ROX—short for ...
Toyota reveals the second of 10 concepts it will show at SEMA, the Land Cruiser-based ‘ROX,’ or ‘Recreation Open eXperience.’ Toyota’s CALTY Design Center “reinvented” more than 50% ...
The Toyota Land Cruiser ROX concept is an open-top version of Toyota's hybrid off-road SUV built for the SEMA show. The ROX concept features butch fender flares, and it rides four inches ...
FIRST ON FOX: The state of Texas has taken another major step in its efforts to build a wall at its border with Mexico, acquiring a 1,400 acre ranch along the Rio Grande in a key area that ...
Debuting at the SEMA show, the RAV-X takes the RAV4 to the extreme with a fully revised suspension and tough-looking bodywork.
The new Land Cruiser is the beneficiary of Toyota's strategy to focus on its SUV lineup and stick with its commitment to ...