Makeup brands cater to a wide range of audiences. While most makeup brands cater to customers' general needs, other brands have strengthened their position in the global market. Beauty is personal ...

Here are three reasons it's still a no-brainer buy. 1. It's a growth machine. There are few non-tech companies that can match ...

“One significant difference between Japanese and American makeup brands is the emphasis on skin compatibility. While the vibrant color payoff is important, Japanese brands prioritize a ...

Though Walmart is famed for its budget-friendly department stores, experts point out that certain products may be more ...

Founded in 2011, HATCH paved the way for meeting women's needs during the most transformative period of their lives – ...

The independent brand landscape is under threat. Designers are exploring new business models and new concepts of creativity.

Valued at $170, this Sephora collection Advent calendar has pretty much everything you'll ever need (which also means it's ...

Ulta Beauty Inc. was downgraded by TD Cowen Monday, with the analyst firm citing the increasing cost of competition for the ...

alexisoakleyy/TikTok; laurenwolfe/TikTok Tarte Cosmetics' PR packages are going viral on TikTok after several influencers posted the very different gifts they received from the brand. On Thursday ...

ULTA faces several challenges as shifting consumer preferences and rising competition reshape the beauty industry.

If you're wondering about the burning red lipstick that Taylor Swift wears, the answer has been revealed by the singer's makeup artist. Lorrie Turk unveiled the secret Tuesday morning on Instagram.