Strategist writer Rachael Griffiths declared that “the best blue mascara is $13” — but it’s down to just $9 during the sale.

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links ...

After turning 40, I realized that my beauty routine had to change. From makeup to skin care, these are the tips and product ...

We've rounded up 20 of the best deals on makeup, skin care, hair care and fragrance to shop now through Oct. 5.

For the ultimate volume surge, the cult-favorite Dallas shampoo transforms tired, limp-looking strands into something you won ...

DHS’ clear shampoo is made without parabens, scents, or added dyes to purify the scalp without irritation. And thanks to ...

Healthy hair isnt only in your strands, its about your scalp health, too.In an interview with InStyle, Jennifer Anistonyes, ...

Let's face it, windy and cooler weather is not a body's best friend. If you're worried about fall weather drying out your ...

This replaces blotting papers and can be used before or after applying makeup! It's even simple to clean — just remove the ...

[ Editor’s Note: U.S. customers can purchase the SPF spray directly from the Sculpted by Aimee website and pay for ...

Keep reading to see helpful over-the-counter tools recommended by experts and reviewers that either promote hair growth or ...

Hair thinning and hair loss are common plights of women approaching or experiencing menopause– Jennifer Aniston included. The ...