If reports are to be believed, Kraft Heinz could be about to make another major move in the reshaping of its business. It ...
Sources tell the news outlet that “several potential buyers” have made initial bids, and the two multinational meat companies ...
Kraft Heinz is looking to sell Oscar Mayer, the big maker of hot dogs, cold cuts and bacon. Kraft Heinz recently tapped Bank of America and Centerview Partners to gauge interest in the business ...
This case study describes a parody campaign by Kraft, the US food company, which promoted its Oscar Mayer bacon product. People love bacon, but they aren't particularly choosy about which bacon they ...
An curved arrow pointing right. If you're single, lonely and hunger for bacon you're in luck. Oscar Mayer has released a new dating app to help bacon lovers find love. Here's how it works.
JBS (JBSAY) and Sigma Alimentos are among those competing to acquire Kraft Heinz’s (KHC) Oscar Mayer unit, Abigail Summerville of Reuters reports, citing people familiar with the matter.
In May, The Wall Street Journal said Kraft Heinz was reportedly exploring a sale of its Oscar Mayer business ... to gauge interest in the hot dogs, bacon and ham business. That process appears ...
What were the objectives for the creative work? Oscar Mayer was the first brand to introduce 'pre-sliced' bacon to the U.S. in 1924. Since then, it has become a staple of the American breakfast, 1 a ...
JBS and Sigma compete for Kraft Heinz brand as demand shifts focus to healthier foods. Potential $3B deal reflects sector ...