Michael Jordan has been spotted wearing one of the world's rarest Rolex watches at Talladega Super Speedway while supporting ...

The Air Jordan 1 was born out of a collaboration between Nike and Michael Jordan, then a rising star in the NBA. At the time, ...

If Elliott Hill is able to learn from the mistakes of his predecessor, the stepping down of John Donahoe as CEO of Nike could ...

Nike Jordan shoes, named after the legendary basketball player Michael Jordan, are iconic sneakers that have captivated sneakerheads for decades. Known for their sleek design, superior performance, ...

The classic "Black Tongue" Air Jordan 5 is returning. Check our Sneakers news for more upcoming releases and breaking content ...

The UCLA Bruins men's basketball team debuted a player-exclusive colorway of the Jordan Luka 3 on social media.

Nike has been one of the biggest sneaker brands since the 1980s. Over the years, Nike has launched various designs, but one that always stands out is the Air Jordan sneakers.

Images of a new Air Jordan 4 RM in “Black/University Gold” are making the rounds online, and it’s hard not to draw ...

USC star JuJu Watkins added another big endorsement to her growing portfolio. Gatorade announced Thursday it signed an NIL deal with the sophomore ...

Watkins' latest deal with Gatorade drew several reactions from fans across the country. Some compared her to NBA legend ...

Memorabilia from perhaps the most famous crossover in NBA history is going up for auction later this month. But the item for sale might not be the one you’d expect. The crossover heard ‘round the ...

Nike is in recovery mode but still enjoys a dominant slice of the market. The post Nike Has Lost Some Mojo. But Not Its ...