NFL Commissioner Roger Goodell emphasizes financial responsibility and the role of NIL in preparing college athletes for the ...

That allowed Name, Image & Likeness (NIL) laws to take the field nationwide. At the time of the Supreme Court decision in June 2021, Texas already had its own NIL law in the works. State lawmakers ...

Programs that were struggling mightily to compete even with a 'level' playing field where technically pay for play was not ...

A player's NIL valuation estimates the monetary value of their name, image and likeness. NCAA rules on athletes accepting benefits and earning money for their name, image and likeness changed ...

On Sept. 11, Utah Third District Judge Amber Mettler dismissed a case that would have required Utah's public universities to disclose college athletes' name, image, and likeness (NIL) contracts.

A former Colorado staffer sought $10 million in name, image and likeness funding from Saudi Arabia in exchange for promoting ...

Colorado QB Shedeur Sanders is making great use of the NCAA Name, Image, and Likeness rules ranking #1 on On3's NIL Top 10 list.

Georgia Gov. Brian Kemp signed an executive order that allows schools like the University of Georgia to pay players directly ...

For advertisers already supporting college sports, the ability to sponsor an athlete directly adds significant authenticity ...

Gymnasts no longer have to choose between Olympic deals and an NCAA championship thanks to name, image and likeness changes ...

ATLANTA — Gov. Brian Kemp signed an executive order Tuesday that allows state schools to directly compensate athletes through ...

Montana athletes were recently offered a NIL — name, image and likeness — deal of up to $2,400 each to make a series of ...