NFL Commissioner Roger Goodell emphasizes financial responsibility and the role of NIL in preparing college athletes for the ...

Georgia Gov. Brian Kemp signed an executive order on Tuesday that will allow schools like UGA to pay players directly for the ...

Georgia Governor Brian Kemp signed an executive order on September 17, 2024, allowing schools in the state to directly compensate their athletes for their name, image, and likeness (NIL).

Shedeur Sanders was listed at the top of the college football season, with an approximate $3.8 million valuation.

Georgia Gov. Brian Kemp signed an executive order that effectively allows state colleges and universities to directly pay ...

For advertisers already supporting college sports, the ability to sponsor an athlete directly adds significant authenticity ...

A former Colorado staffer sought $10 million in name, image and likeness funding from Saudi Arabia in exchange for promoting ...

Programs that were struggling mightily to compete even with a 'level' playing field where technically pay for play was not ...

Georgia joins Virginia as the second state to issue an executive order banning the NCAA from preventing their schools from ...

Colorado QB Shedeur Sanders is making great use of the NCAA Name, Image, and Likeness rules ranking #1 on On3's NIL Top 10 list.

More than three years after Ohio began allowing college athletes to profit off their name, image and likeness, two Republican ...

ATLANTA — Gov. Brian Kemp signed an executive order Tuesday that allows state schools to directly compensate athletes through ...