The New Era of College Sports Marketing: 6 Ways to Drive Marketing Value with Name, Image and Likeness
For advertisers already supporting college sports, the ability to sponsor an athlete directly adds significant authenticity ...
Georgia football players can be paid by school for NIL after executive order by Governor
Georgia Gov. Brian Kemp signed an executive order on Tuesday that will allow schools like UGA to pay players directly for the ...
Kemp signs order for schools to pay student athletes for name, image, likeness
The governor argued that his order would help compensate athletes while waiting for news on a proposed settlement in a ...
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Arkansas Athletic Director Says Running Program in NIL Era Has Been 'Terrible'
Arkansas Razorbacks Athletic Director Hunter Yurachek spoke at the Little Rock Touchdown Club on Monday, and of the many topics discussed, it was no surprise that Name, Image, and Likeness came up ...
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Group offers Name, Image and Likeness deal for senator endorsement
Montana athletes were recently offered a NIL — name, image and likeness — deal of up to $2,400 each to make a series of ...
September hearing scheduled in high school NIL lawsuit
A hearing has been scheduled in the lawsuit which seeks to allow high school athletes in North Carolina to profit off their ...
Oregon Ducks Quarterback Dillon Gabriel Rising in Name, Image, Likeness Earnings
Oregon Ducks quarterback Dillon Gabriel is off to a hot start in the 2024 college football season. Gabriel has led the Ducks ...
Ex-Colorado staffer pitched Saudi Arabia to be a $10M NIL pipeline
A former Colorado staffer sought $10 million in name, image and likeness funding from Saudi Arabia in exchange for promoting ...
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UM student athletes sign name, image and likeness deal to endorse Sen. Tester
Two University of Montana student athletes signed a name, image, and likeness deal to endorse Democratic Sen. Jon Tester. It's the first political endorsement of its kind after restrictions on the ...
Op-Ed: Deion Sanders says athletes are under attack, but what about NFL before NIL?
College athletics have changed in more ways than anyone could’ve imagined. When Coach Prime shared his thoughts about players ...
T.I. and Tiny’s $25 Million OMG Girlz Trial Ends With Closing Arguments: ‘It’s Insulting’
The third trial over claims MGA Entertainment infringed on the name, identity, and likeness on the OMG Girlz is now in the ...
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Kemp signs order for schools to pay student athletes for name, image, likeness
ATLANTA — Georgia Governor Brian Kemp signed an executive order on Tuesday making it legal for universities to pay student-athletes for using their name, image or likeness. However, Kemp's ...