Suntory Global Spirits whiskey brand Basil Hayden saw sales and brand health metrics grow after it ditched its most ...

Diageo, the British conglomerate behind Don Julio, Guinness and Johnnie Walker, announced the acquisition of non-alcoholic ...

One of the latest big names to join the booze brand fray is Beyoncé, who has just released SirDavis Whisky, to pay homage to her southern roots (each is finished, blended and bottled in her home state ...

Diageo's U.S.-listed shares rose Thursday but remain down for the year so far. The owner of liquor brands like Guinness, ...

The company said this endeavor is rooted in inclusivity, noting it makes its vodka more accessible to people who are Blind ...

Diageo North America has acquired Ritual Zero Proof Non-Alcoholic Spirits, a Chicago-based spirits brand that was launched in ...

Costco's liquor is a strong seller, with unit sales outpacing other chains across the United States. How does Costco pull it ...

Champagne Billecart-Salmon is stepping into the alcohol-free sector with a new partnership with Jukes, a non-alcoholic drinks ...

Paul Basford of William Grant & Sons discusses marketing strategies and liquor industry trends on the Marketer’s Brief ...

New excise policy in Andhra Pradesh offers 180 ml liquor of any brand for ₹99, ensuring quality and affordability.

The retailer decided to bring drinks from Tip Top Proper Cocktails to some stores despite its heavy focus on private labels.

There is a growing movement to label alcohol brands as 'allergy-free' but what exactly does that mean? Food & Wine / Sarah ...