If this election taught us anything, it's that we live in an "emotion economy," where extreme feelings drive engagement, loyalty, and, ultimately, votes. In a world of fractured truths, it's no longer ...
The awards are based on what's been done during the past year demonstrating vision, innovation and industry leadership. Contact joe@mediapost.com if you would like … Read the whole story ...
The battleground states have a massive population of sports fans, says Sam Vangelovski, political strategy lead at Sharethrough, an Equativ company and ad exchange.
Sixty-nine percent of doctors engage with influencer content daily and 90% weekly, yet only 36% find social content to be extremely or very trustworthy.
Video ads in the Microsoft Advertising Platform has been updated to allow advertisers to reach and engage audiences across desktop, mobile and tablet while they browse the web and watch online videos.