Brand storytelling is one of the most powerful tools that marketers have, as it taps into the eternal human appetite for great stories and new perspectives. However, when you're focused on meeting ...
And yet, PDFs are everywhere. They’re a zombie format, dead but still somehow shuffling around the internet. But if PDFs are dead, then what mutant virus is keeping their zombies walking around? In ...
Thanks to paywalls, any website can now ask visitors to pay if they want to read their content. Prominent examples of paywalls include the New York Times and the Washington Post, who both use paywalls ...
Getting ready to write an annual report? The process doesn't have to be tedious. In this guide, we showcase ten exceptional nonprofit annual report examples. With no-code publishing platforms and ...
Have you ever taken a picture and it's turned out blurry or too dark? If you have — like most of us — then you probably need to learn about ISO. ISO is a number that represents how sensitive your ...
Over half of Esquire magazine’s greatest stories ever published are profiles. Being profiled in Vogue or The New Yorker can make or break celebrity careers. When someone has a brand to hype up, a ...
We have a tangible need for beautiful feature stories that craft compelling narratives about our world out of statistics. And, given the sheer quantity of data out there, it makes sense that ...
Everything you need to know about how to use (and not abuse) the comma in your next piece of content. When do you use a comma for English language writing? The answer is: It depends. Even professional ...
Here’s the paradox of the modern web: Our devices and social networks have reduced our attention spans to that of newborn kittens; and yet, we crave longform content. That sounds counter-intuitive, ...
Unlikely as this might seem from social media platforms, we’re living in a golden age of science communication. As newspapers and magazines struggle to fund specialist science reporters, it might seem ...
Nonprofits tackle some of the world's toughest problems. But they don't do it alone: nonprofits supporters make a critical difference by donating, mobilising, and helping to spread the word. In this ...
Shorthand delivers amazing results for Honda. In our first year, our dwell time was up 85%, and the click-through rate was up 47%.