Red alert: Rihanna’s newest Fenty x Puma Avanti sneakers have finally dropped — but you’ll want to act fast to secure your ...

Set for AW24, global icon Rihanna and PUMA have launched two new colourways of their coveted FENTY x PUMA Avanti sneaker.

The Fenty x Puma Avanti was showcased in an FN cover story in September 2023, when Footwear News was allowed an exclusive ...

Rihanna brought back her exclusive Fenty x Puma collab with new red and white Avanti sneakers, and she paired the red sneaks ...

Rihanna put a sporty spin on a gray tweed pantsuit for a night out in Beverly Hills over the weekend. The singer teamed her ...

Queen of the kicks Rihanna just teased the newest phase of the FENTY x PUMA Avanti and it's safe to say, we're already obsessed. Stepping out in the new silhouette, the iconic artist, mother and ...

The latest chapter of PUMA's global marketing campaign - “FOREVER. FASTER. – See The Game Like We Do” - hits the hardwood in a historic way. The brand's first-ever basketball campaign tips ...

It has been a busy week for PUMA's basketball division. First, the brand signed NBA All-Star Tyrese Haliburton to a "massive" sneaker deal. Now, PUMA is rolling out a new hoop shoe for players.

German sportswear-maker Puma is tapping generative AI for its branding and online sales efforts, part of an expanded partnership with Google Cloud, the company said Tuesday. Puma said it has alrea ...

Lois Borny works on the product review section of The Independent, IndyBest, where she helps readers to save money and shop savvy, scouting out the very best deals and sharing her tried and tested ...