Strategist writer Rachael Griffiths declared that “the best blue mascara is $13” — but it’s down to just $9 during the sale.

Just in time to help us save some coin, Ulta Beauty is celebrating the new season by hosting a Fall Haul Beauty Event from ...

Now through Oct. 5, you can save up to 40% on hundreds of rarely discounted skincare, makeup and haircare products as part of ...

We've rounded up 20 of the best deals on makeup, skin care, hair care and fragrance to shop now through Oct. 5.

The MUSE Accelerator helps 8 early-stage BIPOC beauty brands continue their growth—and 1 entrepreneur will receive a $10k bonus. Ulta Beauty has announced its 2024 MUSE Accelerator cohort—and it ...

Ulta Fall Haul Sale is packed with celebrity beauty picks from 46 stars, including Kyle Richards, Chrishell Stause, Suni Lee, ...

After hours: September 27 at 7:46 PM EDT Loading Chart for ULTA ...

From an instant eye tightener to a "magical" lip treatment, you don't have to wait weeks for these products to work.