In 1989, as Michael Jordan and the Chicago Bulls were emerging as an elite team in the NB, Nike dropped the Air Jordan 4 ...

Nike boss Elliott Hill might want to lace up his deal boots. The incoming chief executive took the top seat at the $126 ...

In a way, Nike’s latest everyday sneaker, called the C1ty, takes its own stroll down memory lane. But instead of straight-up ...

Jalen Brunson, Josh Hart and Mikal Bridges, the three remaining members of the Villanova Knicks, starred in a Nike commercial.

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Brian Niccol took the reins last month, leaving the top job at Chipotle to become Starbucks’ third CEO in three years. But ...

Sabrina Ionescu, one of the few WNBA players with a signature shoe franchise, also had coveted sneakers laced up. The ...

UTSA Athletics has struck a new apparel deal with one of the most iconic brands in sports as Nike will become the official ...

New Balance has unveiled its "Team Tactical" footwear and apparel collection for the start of the 2024-25 NBA season.

After the Los Angeles Lakers cruised past the Minnesota Timberwolves in Tuesday's season opener, Nike appeared to troll ...

Trendy shoe brands like Deckers’ Hoka and UGG, along with New Balance and Roger Federer-backed On, have seen their sales soar ...