Brand architecture is creating sub-brands and models from a leading brand. Here are some examples of brands built by sub-brands and models. Brand architecture is how a business manages and markets the ...

The cosmetic brand’s new campaign spotlights the positive impact of its purpose-led efforts and invites other businesses to join the “unicorn parade.” ...

Tata retains title of India’s most valuable brand at a valuation of US$ 28.6 billion ...

With an almost endless pool of independent and locally owned brands to choose from, whether you're looking for classic tailoring and resort-wear, sustainably-focused designs, or on-trend ...

This article will explore 15 of the most iconic logos ever created. We'll examine what makes them memorable, their history, and their impact. Logos are an essential part of any brand's identity. An ...