I figured out that whoever got the most press got the best dresses, so I was, like, I need to get her more press,’ Roach said ...

The publicist argued that the high price point of the dress didn’t align with Zendaya’s marketability to wealthier consumers.

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Zendaya’s stylist, Law Roach, recently shared insights into a strategic decision he made early in his collaboration with the actress—dressing her to resemble other celebrities. When Zendaya was ...

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I figured out that whoever got the most press got the best dresses, so I was, like, I need to get her more press,’ Roach said ...