As an example, consider the Coca-Cola Company (KO) as a potential investment, using the Five Forces model. 1. Who Are Its Main Rivals? When you think of Coca-Cola and its competitors, Pepsi is ...

In a world where consumers increasingly expect brands to take a stand on social and political issues, Coca-Cola's Global Chief Marketing Officer, Manuel "Manolo" Arroyo, recently declared that the ...

Over 13,000 12-packs of Coca-Cola's Minute Maid Zero Sugar Lemonade were recalled after they were mislabeled, according to the U.S. Food and Drug Administration. Around 13,153 cases, each with 12 ...