The new look came off the back of a big advertising year for the brand, including its divisive Moldy Whopper campaign, which cleared up on the awards circuit thanks to its unusual and innovative way ...

In choosing a brand name that will have a positive impact on your brand identity, it’s wise to take the time to understand what drives the emotions of your target audience and craft a name that ...

What does it mean to be Filipino? Is there a distinct Filipino identity? In the search for the Filipino identity, various cultural, historical, and social factors shape the collective sense of self of ...

Identity is the new perimeter. As organizations embrace hybrid IT environments and cloud-first strategies, traditional castle-and-moat defenses are no longer enough. Cybersecurity is evolving, and ...

As part of the rebranding effort, the group will consolidate its Abu Dhabi-based distribution operations under a unified brand ... brands into a more cohesive identity, the group aims to ...

Protect your health. If you feel sick, act fast to test for COVID-19 and seek treatment options. High-quality healthcare for Medi-Cal and uninsured with 14 medical clinics, 55 community partners and 2 ...

especially when your client's vision for their brand identity seems to be at odds with established design guidelines. As a designer, your role is to create a space that not only reflects the ...

New jingles sing Gold Radio instead of This is Gold, created by Ashley Bard, Group Head of Audio Operations & Brand Sound Design at Global. A spokesperson said: “Gold Radio has a fresh identity ...

Amazon, taking a page from Target and Walmart, has launched a private-label food brand as households remain constrained by the high cost of goods. The announcement of Amazon Saver comes after ...

Meghan Markle is facing pressure to deliver after soft-launching her lifestyle brand American Riviera Orchard nearly six months ago without any product announcements, a new episode of Newsweek's ...

FRANKFURT, Sept 11 (Reuters) - Chinese-Swedish EV brand Lynk & Co, which will launch its first China-made battery-electric car in Europe next month, said it did not intend to pass on the cost of ...

Cell C has unveiled its bold new brand identity that is a nod to the purpose, To be an ally to those Cell C serves, designed in partnership with design agency Shift. Cell C has unveiled its bold ...