Ever scrolled through Instagram or TikTok and felt a sudden rush to buy something before it's gone? You're not alone. A new ...

HR leaders can learn from LEGO's approach to collaboration with marketing by fostering curiosity, ethical practices, and ...

Brands need to look beyond the screen in their marketing, to create the ad recall and purchase intent that drives growth.

The co-founders of Inc. 5000 honoree Boardsi take the Build-a-Biz challenge and end up with a new lifestyle brand for seniors ...

From league development to athlete representation, the venture will focus on fostering growth, engagement, and long-term ...

Boomers may have some reputation building to do, with the internet catchphrase "Ok, boomer" often dismissing and mocking this ...

According to the report, 53 per cent of consumers now prefer content in their local languages, underscoring a clear shift ...

In today’s franchise restaurant environment, there are a lot of factors that can’t be controlled—from inflation to increased ...

Keith Britton has been promoted to Brand Manager of 92.3 The Fan (WKRK) in Cleveland. He takes over the role from Andy Roth.

The firm has also announced key hires, including Glen Dyer as Design Director and Alice Inigo-Jones as Development & Strategy ...

A key aspect in influencing Gen Z is shifting from transactioånal relationships to community-building and creating a sense of ...

British packaged goods manufacturer Reckitt is slimming down its array of products and focusing on what CEO Kris Licht calls ...