Design sprints are an intense 5-day process where user-centered teams tackle design problems. Working with expert insights, teams ideate, prototype and test solutions on selected users. Google’s ...

Visual perception refers to the ability to interpret and make sense of visual information from the environment through the process of sight. This complex process involves several steps, beginning with ...

Wicked problems are problems with many interdependent factors making them seem impossible to solve. Because the factors are often incomplete, in flux, and difficult to define, solving wicked problems ...

Aesthetics is a core design principle that defines a design’s pleasing qualities. In visual terms, aesthetics includes factors such as balance, color, movement, pattern, scale, shape and visual weight ...

Narrow AI vs General AI: What’s the Difference? General AI, or Strong AI, represents a significant step forward in artificial intelligence. General AI systems will have the ability to understand, ...

In the Ideation stage, design thinkers spark off ideas — in the form of questions and solutions — through creative and curious activities such as Brainstorms and Worst Possible Idea. In this article, ...

Mega menus are panel-like dropdown menus that appear when users hover or click on a navigation option. They are typically seen on websites with a wide range of content and categories. Mega menus are ...

Parking signs in Los Angeles (LA) have been the epitome of information overload for decades. They’ve always been notoriously hard to understand, because the traffic rules are complex, resulting in the ...

Usability testing is the practice of testing how easy a design is to use with a group of representative users. It usually involves observing users as they attempt to complete tasks and can be done for ...

We can all become stuck when we need to think divergently and come up with lots of new and fresh ideas. Maybe you know your area so well that it’s hard to see it from a new perspective, or maybe ...

Outside-the-box thinking is an ideation form where designers freely discard common problem-solving methods to find the true nature of users’ problems, falsify old assumptions and be innovative. Vital ...

Generative AI (Artificial Intelligence), refers to a class of algorithms and models designed to autonomously produce content, such as text, images, music, or other forms of data, by learning patterns ...