Innovations at Mars have stemmed from the company’s centers of excellence, which have grown with the company throughout the years. Traditionally, they were focused on core product formats and brands, ...
The CONA Digital Office (CDO) led the initiative with CONA’s chief digital officer Samantha Mitchell at the helm. The group includes a cross-functional team of product and engineering specialists and ...
The payments overhaul builds on the company's multi-year investment plan, announced last year. The "Bring it Home" plan focuses on a digital-first operating model built on a modern technology ...
An Unprecedented Year for Consumer Goods, To Put it Mildly ... It’s not hard to spot the trends in the 2021 Top 100 Consumer Goods Companies list. Incorporating information from the financial results ...
As manufacturers of essential products, operating with a strong sense of purpose has long been a core component of the consumer goods industry. Being successful in CPG means taking seriously the fact ...
Manju Madhavan, IT director, and business partner for digital commerce and emerging technologies at the Campbell Soup Company, will be speaking at the Consumer Goods Sales & Marketing Summit this ...
Innovations at Mars have stemmed from the company’s centers of excellence, which have grown with the company throughout the years. Traditionally, they were focused on core product formats and brands, ...
The impacts of COVID-19 on the beauty industry are still being felt and personal care brands must invest in keeping up with new trends, according to NielsenIQ’s Global Beauty Innovation Report. Get ...
The experienced entertainment leader joins as Mattel looks to increasingly blend the line between toy production and digital experiences, most recently having jumped into free ad-supported streaming ...
As the supply chain sucker-punched its way into a Hollywood starring role during the pandemic, the consumer goods industry was forced to reckon with a confluence of new, untested challenges. Not only ...
Innovations at Mars have stemmed from the company’s centers of excellence, which have grown with the company throughout the years. Traditionally, they were focused on core product formats and brands, ...
Most consumers (64%) in Gartner’s survey intend to maintain their holiday spend. Twenty-one percent will pull back, and 14% will increase. For those who expect to spend more, it's not necessarily ...