Starbucks, American coffee company, has run through several CEOs since it first went public and has experienced its fair share of drama. The origins of the massive coffee chain date back to 1971 ...

Starbucks has been on the decline, with shrinking sales as it moved from a traditional sit-down coffee shop into one where people place orders on their phones and grab a drink from the counter ...

"We have drifted from our core." Yesterday, new Starbucks CEO Brian Niccol published an open letter to employees, customers, and stakeholders. He lamented the company's current position ...

An image of a chain link. It symobilizes a website link url. Copy Link The new Starbucks CEO, Brian Niccol, wants you to stop by your local Starbucks store — then, maybe, kick back, hang around ...

Starbucks’ new chairman and CEO says he plans to focus on improving service and reestablishing the struggling coffee giant's stores as gathering places Starbucks’ new chairman and CEO said ...

Starbucks and Sanrio have partnered to celebrate Hello Kitty’s 50th anniversary by offering exclusive limited-edition merchandise and apple-based beverages in 13 markets across the APAC region ...

The Price to Earnings (P/E) ratio, a key valuation measure, is calculated by dividing the stock's most recent closing price by the sum of the diluted earnings per share from continuing operations ...

Brian Niccol looks back to Starbucks for path forward. For new Starbucks CEO Brian Niccol, the future of the popular coffee chain is rooted in concepts from it's past. In an open letter to ...

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Starbucks is losing ground in the U.S. and facing increased competition in China. Heard on the Street editor Spencer Jakab explains what’s at stake for the company if it doesn’t succeed in China.