What’s inside: Generally, a bacon’s ingredients list will only mention the ingredients that are used to cure the bacon. (That ...

This case study describes a parody campaign by Kraft, the US food company, which promoted its Oscar Mayer bacon product. People love bacon, but they aren't particularly choosy about which bacon they ...

Bacon has reigned supreme over the cured meats this past decade. Oscar Meyer has taken notice ... needed to remove fat from their diets. The food industry responded, as a PBS Frontline report ...

While many know Oscar Mayer for the brand's tasty hot dogs, deli meats and more, the company is exploring a new area of food with its first snack, the Bacon Cheddar Flavored Popcorn. The new treat ...

What were the objectives for the creative work? Oscar Mayer was the first brand to introduce 'pre-sliced' bacon to the U.S. in 1924. Since then, it has become a staple of the American breakfast, 1 a ...

If reports are to be believed, Kraft Heinz could be about to make another major move in the reshaping of its business.

JBS and Sigma compete for Kraft Heinz brand as demand shifts focus to healthier foods. Potential $3B deal reflects sector ...

In December 2020 food manufacturer Oscar Mayer announced it would be closing its factories in Chard. It had been in the town for nearly 40 years when production ended in August 2021. Chard's mayor ...

The Oscar Mayer factory site closed in Chard after 38 years in August 2021 The future of a town's former factory site remains uncertain more than two years after it closed. Oscar Mayer closed its ...

DALLAS - The Oscar Mayer Wienermobile, one of only six in the world, is coming to the Dallas-Fort Worth area this weekend. Mustard Maddie and Pickle Pip, the official Oscar Mayer Hotdoggers ...

DALLAS — Here’s something that might help North Texans relish the upcoming weekend. The Oscar Mayer Wienermobile will make a pit stop in the area with six planned locations on its schedule.