Nike makes apparel and gear for all kinds of sports, but the brand started with running shoes and ... including everything from its iconic “waffle” outsole design introduced in the 1970s ...

I went to the Vitra Design Museum in Germany to find out how Nike’s design legacy and innovation have been shaping the sports ...

The best Nike running shoes have been used by elites to produce remarkable feats in recent years. For instance, in 2023, Kelvin Kiptum shattered the marathon world record with a stunning time of 2 ...

Nike's first pair of running shoes was inspired by waffles ... morning in 1971 when it dawned on him that the grooves in the waffle iron she was using would be an excellent mold for a running ...

whether you’re new to running or a pro. One of the best on the market is selecting Nike running shoes to help you achieve your fitness goals. Nike has been famous for making awesome running ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

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The Nike exhibition at Vitra Design Museum is a deep dive into the brand's design history, showcasing its evolution from a ...

Hundreds of objects and artifacts spanning the over 50-year history of Nike are now on display at the Vitra Design Museum in ...

Not everyone is a born runner, but Nike believes that anyone can be an athlete – all that's needed is a nudge to get working on athletic goals. This audience segment is known as the 'Reluctant Runner' ...

But some runners and researchers think the footwear confers an unfair advantage. Both independent and Nike-sponsored studies have confirmed that the shoes increase athletes' energetic efficiency ...

Nike’s stock has dropped 24% so far this year. Nike faces a consumer slowdown and tough competition from upstart running brands like Hoka and On. Customers are changing their behaviors ...