Major League Baseball's playoffs are getting underway on Tuesday afternoon with the commencement of the best-of-three Wild ...

Founded in 1946 as one of the league's original eight, the Celtics play their home games at ... to its original name, and devised their fourth and current logo. The entire brand identity was ...

The Professional Women's Hockey League on Monday revealed the names ... games made that too challenging but said that names would be in place for Year 2. The league said it developed six brand ...

We intentionally designed a system, aptly named ‘Grassroots to Government,’ that ensures the brand resonates with our breadth ...

In September, Major League Baseball announced it signed a deal with Strauss, a German workwear and utility gear company. The ...

By Hailey Salvian, Shayna Goldman and Sean Gentille We waited more than a year for proper PWHL nicknames and logos. Now that we have them, courtesy of Monday’s official unveiling, we’re not going to ...

A brand is a specific feature that identifies a company's products and services. This feature can be a name, slogan, logo, or design. Some common examples include the Nike swoosh, the Golden ...

Because our visual identity represents the university at the very highest level, it’s vital to our brand ... the logo beyond those provided. Do not change the colors of the logo beyond those provided.

The “STRAUSS” logo on MLB helmets during the Wild Card games has sparked curiosity among fans wondering what is going on.

This official guide has been developed to help you understand the Saint Louis University brand. It outlines ... Saint Louis University's logo is our symbol (fleur-de-lis in shield) integrated with our ...

The wave of new sponsorship money comes in part from big corporate names. Newcomers are also seizing the opportunity.