Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Make-up brand Morphe has suddenly closed all its stores across the UK and made dozens of staff redundant without notice. The ...

Forma Brands, the parent company of Morphe – a beauty product purveyor that rose to renown in the late aughts for collaborating with top YouTubers like Jaclyn Hill, Jeffree Star, and James ...

Cosmetic brand Morphe announced Friday it is parting ways with beauty YouTuber James Charles, who has come under criticism recently over reports he exchanged sexual messages with minors.

Good On You is among a wave of platforms hoping to bring greater transparency to customers. It’s easier said than done ...

Among the things Ulta’s guests want is a personal experience with the many digitally-native brands that are showcased in the store. In addition to Kylie and Morphe, Ulta satisfies its guests ...

This week’s episode of Us Weekly’s Breaking Beauty series is all about Morphe’s Hot Shot Blush Drops. As the blush craze continues, senior editor Crista Lacqua and I (assistant editor Grace ...

On this week’s episode of Us Weekly’s Breaking Beauty series, senior editor Crista Laqua and I (assistant editor Grace Riley) tested out the Morphe Dripglass Glazed High Shine Lip Gloss.

While there’s no shortage of running shoe brands and styles on the market today, knowing which is the best option for you can be challenging. There isn’t a one-size-fits-all shoe that works ...

Rachel found one stall selling brand-new makeup products, including No7, Morphe, and Elf creams, powders, lip products, and foundations. She says: “This makeup store was amazing. All brand new ...

In the same way, the name you choose for your brand plays a big part in whether your audience gives you the time of day—and the impact can have far-reaching consequences. Here are some of the ...