来自MSN6 个月
J.J. Watt leads new take on iconic Miller Lite ad
David Ortiz and Reggie Miller are helping Miller Lite reboot its iconic “Tastes Great, Less Filling” ad campaign. The first commercial features Watt, Ortiz, Miller, former New York Yankees ...
Forbes1 年
Miller Lite’s Campaign To Eradicate Sexist Beer Advertising Proves Successful
Elizabeth Hitch, senior director of marketing for Miller Lite, says the brand’s position ... And 2CeruleanTalon1 commented on the commercial announcing the campaign, saying “Best commercial ...
Marketing Dive10 年
How Miller Lite boosts brand authenticity via digital, traditional media integration
Miller Lite seeks to fuel brand authenticity in launching the brand?s first user-generated national television commercial, encouraging fans to share their Miller Time photos in a communal celebration ...
来自MSN5 个月
New York Yankees' Legend Jorge Posada Dishes on Career, Baseball and Acting in a Miller ...
OK, maybe it's not his second career (yet), but the former Yankees' backstop was spotted Thursday in a commercial for beer brand Miller Lite. Remember the old John Madden Miller Lite commercials ...
Green Bay Packers6 年
Green Bay Packers Miller Lite Deck
The Miller Lite Deck is the ultimate destination for Packers fans who love a good time! Located in the South End Zone of Lambeau Field, the Miller Lite Deck is an exclusive place to have fun ...
Business Insider India1 年
Molson Coors told to pull Miller Lite ad that implies rival light beers 'taste like water'
Molson Coors has been told to withdraw an advertisement for Miller Lite beer after it seemed to suggest that rival brews "taste like water." Anheuser-Busch (AB InBev), which makes beers including ...
Chicago Bears4 个月
The Miller Lite Midway
Check out photos from inside The Miller Lite Midway and get an exclusive view of the space before, and during, Bears gameday. Is there a view of the field from The Miller Lite Midway?
Forbes8 个月
Miller Lite Debuts Beer Mints In Time For Dry January Celebrations
The idea behind this promotion is that during Dry January, some fans would miss the taste of Miller Lite so the brand created mints that taste like the Milwaukee light lager. “At first taste ...
Directors Guild of America8 年
Visual History with Bob Giraldi
Giraldi started out working as an art director and creative supervisor for the advertising agency Young & Rubican, which led to his first commercial directing opportunities ... for a DGA Award for ...
Green Bay Packers6 年
Green Bay Packers Lambeau Field Miller Lite Lounge
With access to an outdoor terrace for a stellar view of the field, the Miller Lite Lounge unites classic comfort with legendary scenery for a relaxing yet dynamic experience. It's a perfect space ...
Chicago Tribune5 天
Miller’s Fest in the First marks its 21st year
After 21 years of a little bit of this and a little bit of that, Gary’s Miller section’s Fest in the First finally hit its stride. Fest organizers stopped counting at around 1,200 people ...