Connected TV is expected to account for roughly 14% of political ad spend this year, AdImpact estimates. That’s compared to 15% in 2022. (In comparison, AdImpact wasn’t tracking CTV spend during the ...
Conservative Leader Pierre Poilievre is set to get his first chance to topple Prime Minister Justin Trudeau's minority ...
The Spectator was told in May by show creator Kurt Smeaton that it would be the show’s final season. He had already started ...
BET+, which first launched in 2019 without ads, rolled out an ad-supported tier in June 2023. Now, the next step for BET+ will be to increase its monetization, says Jason Harvey, EVP of BET Media ...
Myths busted and lessons learned: John Vennavally-Rao on his surgery to reverse his ostomy Twenty-seven year CTV News reporter ... but Calgary remains on schedule to end all water restrictions ...
Narrative also helps lower the barrier of entry to CTV for advertisers, said Kargo Founder and CEO Harry Kargman, because they can apply digital-style targeting onto TV without the exorbitant costs of ...
Navigating the shift from traditional to connected TV A+E Networks' Mark Garner explores the transformative journey from traditional broadcast to CTV and rise of FAST and how this shift is ...
Ottawa's new professional lacrosse team has announced its inaugural season schedule. The Ottawa Black ... according to a Nanos survey for CTV News. CTV News has learned there are multiple Canadian ...
In addition to representing the primary growth driver in the TV space, connected TV (CTV [1]) continues to take viewing time away from traditional broadcast and cable options. In fourth-quarter 2023, ...
The development of a new public elementary school designed to amalgamate three others in Saskatoon’s core neighbourhoods is years behind schedule ... Laba told CTV News. Anticipated capital ...
The new creative guidelines have been designed for use by companies across the CTV and streaming ecosystem, including advertisers, agencies, TV original equipment manufacturers (OEMs), content ...
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