For today’s businesses, managing a strong online presence is just as important as delivering quality products or services. However, boosting your company’s brand can be difficult in a saturated online ...
Tinio and Lopez discussed “Building and Managing Brand Identity” in the first in a series of the Inquirer’s Campus Talks, organized in collaboration with the University of the Philippines ...
IRVINE, Calif.--(BUSINESS WIRE)--RGP® (Nasdaq: RGP), a global professional services firm, today revealed a new brand identity and brand architecture to create clarity around the company’s ...
In recent times, we have witnessed brands faltering on their promises. For MBA graduates, it is crucial to understand not only the stories of brand successes but also the lessons from brand failures.