Comprehensive brand research was performed to capture these shared experiences and to establish the institution's positioning, voice, and visual identity that are outlined in these brand standards.

Visuals are a powerful way to engage and create connection. Visual elements like colors, fonts, and graphics are the building blocks to our brand story and personality. The pages in this section ...

The toolkit below is a comprehensive resource for promoting SUNY Cortland's brand ... identity in any medium. It is imperative that communications are cohesive while supporting the university's ...

Building upon the University’s previous brand identity and our proud history as a world-leading institution, we’ve updated and improved key elements of our identity to meet modern accessibility ...

A brand is the total of all the experiences anyone has with Hope College. It is different for each person, whether they are a student, alum, faculty, staff or donor. Brand messages, which are based on ...

Google uses its brand identity to give its customers confidence that they can expect the same experience regardless of which Google service you use. A brand style guide is a great idea to keep all ...

We’re a Russell Group university with over 115 years experience of changing the world. Our brand identity helps us tell our story in a confident, coherent, and accessible way.

In choosing a brand name that will have a positive impact on your brand identity, it’s wise to take the time to understand what drives the emotions of your target audience and craft a name that ...

Tinio and Lopez discussed “Building and Managing Brand Identity” in the first in a series of the Inquirer’s Campus Talks, organized in collaboration with the University of the Philippines ...

IRVINE, Calif.--(BUSINESS WIRE)--RGP® (Nasdaq: RGP), a global professional services firm, today revealed a new brand identity and brand architecture to create clarity around the company’s ...

Now, Bhutan has taken a further innovative step by revealing a new national identity that above all sets out to demonstrate a spirit of optimism. Behind the new ‘brand’ is London-based agency ...