Adidas Basketball helped host the Indiana Hoosiers' midnight hoops event to tip off the new college basketball season.

How sports stars like Serena Williams and Allyson Felix are revolutionizing business and opening doors for future generations ...

October is Breast Cancer Awareness month, and IDA Sport have released the Limited Edition ‘Breast Self Pack’ in support of ...

Rutgers athletics is in the market for a new apparel partner. Its biggest stars have shown a clear preference.

Carrying a crucial message during Breast Cancer Awareness Month, FC Bayern Women and adidas, in conjunction with LeGer by ...

Local artist Jen Urso drew a safety map for runners in the Phoenix area that has captured the eyes of many to help raise ...

The Dassler brothers, Rudolf Dassler and Adolf 'Adi' Dassler, started the Dassler Brother Shoe Factory in Herzogenaurach, ...

Aston Villa agreed a lucrative deal with global sportswear manufacturers adidas in the summer, after ending their contract ...

SportsPro looks at why Hylo is putting one per cent of its annual revenue towards running projects that are making a positive ...

Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and ...

NFL superstar Patrick Mahomes, who signed with Adidas before his rookie year in 2017, helped the German retailer land the Red Raiders’ apparel deal and bring him closer to his alma mater.

Following the successful launch of Women’s first own specially designed jersey in March, the team have now released a special kit that doesn’t only stand for female empowerment but also ...